There are a variety of outdoor advertising methods available to businesses today, with vehicle wraps being among the most effective. Research has shown that these can deliver a vast amount of exposure for your business without having to spend the money on expensive billboards or television/radio commercials.
Car wraps are vinyl sheets that cover a vehicle, either changing the color or displaying graphics for both aesthetic and promotional purposes. They’re a great option for mobile businesses like hairstylists, dog groomers, nutritionists and personal trainers, as well as small-to-midsize companies that don’t have their own retail locations. This type of vehicle marketing is also ideal for vehicles that go to customers’ homes or work sites, such as landscaping trucks or delivery vans.
According to Chicago Top Vehicle Company, A vehicle wrap can include any type of graphic, text, or imagery to create a custom look that will help your brand stand out from the rest. A good design team will have the experience to understand how to combine these elements to create a cohesive, eye-catching look that can capture attention and convey your message. They’ll be able to use color and texture to add visual appeal, as well as add subtle effects such as chrome or matte finishes that can give your vehicle a unique appearance.
Another advantage of vehicle wraps is that they can be used to promote your business regardless of where you’re parked, unlike traditional billboards. They’re perfect for businesses that need to reach commuters in parking lots, on the side of the road or even at the grocery store.
Vehicle wraps can withstand a lot of weather, including harsh sunlight, high wind speeds, coastal salt air and fog, as well as vibrations from driving and braking. They’re also extremely durable and are resistant to scratches, fading, bubbles, and peeling. They’re also easy to remove and can be updated as needed.
The cost of a vehicle wrap is relatively low compared to other outdoor advertising methods and most business owners feel they recoup the costs from increased brand exposure they receive. In addition to wrapping a single vehicle, some business owners also choose to wrap multiple cars or trucks in their fleet for increased visibility and brand recognition.
Whether you’re looking for a vehicle wrap to brand your business or to increase the visibility of your fleet, the experienced design team at DTM Signs is ready to help. They can help you decide on the best colors and textures to meet your needs, as well as offer suggestions for graphic designs, logos, and concepts. You can find more information about their services on their website or Facebook page.